CHICAGO (October 2, 2012) – Two Sides today announced that Dovetail Partners Inc. has joined the organization as an allied partner and that Dovetail’s Executive Director Kathryn Fernholz will become a member of the Two Sides U.S. Sustainability Committee.

“Dovetail’s science-based approach and reputation as a trusted source of environmental information makes them a perfect fit with Two Sides and our efforts to promote the responsible production, use and sustainability of print and paper,” says Two Sides U.S. President Phil Riebel.  “And we couldn’t be more thrilled to have Katie Fernholz join our Sustainability Committee.  Her wide-ranging experience and expertise in development and natural resources issues, especially sustainable forestry management, is a terrific addition to our committee of sustainability experts.”

“Dovetail’s mission is to provide authoritative information about the impacts and trade-offs of environmental decisions, including consumption choices, land use and policy alternatives,” says Fernholz.  “Our collaboration with Two Sides will give us new opportunities to help clarify complex environmental issues related to the use of print and paper and in doing so, to increase people’s understanding of and their capacity to make good business decisions related to this communications medium.”

Paper is the most recycled commodity in the world. The wood fiber used to make paper is one of the earth’s few truly renewable resources. The demand for responsibly managed forests to make print and paper products provides a long-term financial incentive for private landowners to manage their lands sustainably instead of selling them for development. The print, paper and mail value chain contributes millions of jobs to the U.S. economy.

About Dovetail Partners, Inc.

Dovetail Partners is a 501(c)(3) non-profit corporation whose highly skilled team fosters sustainability and responsible behaviors by collaborating to develop unique concepts, systems, models and programs.  Dovetail excels at solving complex business problems, helping responsible firms to become successful, and helping regions define programs that increase job creation and the job quality of resource-based industries. Dovetail’s mission is to provide authoritative information about the impacts and trade-offs of environmental decisions, including consumption choices, land use and policy alternatives. For more information about Dovetail Partners, please call 612-333-0430, email: info@dovetailinc.org or visit http://www.dovetailinc.org.

About Two Sides

Two Sides is an independent, non-profit organization created to promote the responsible production, use and sustainability of print and paper.  Started in Europe in 2008, Two Sides is now active in more than 12 countries.  The organization has more than 1,000 members that span the entire print and paper supply chain, including pulp and paper producers, paper distributors, ink and chemical manufacturers, printers, equipment manufacturers and publishers. For more information about Two Sides U.S., please contact Phil Riebel at 1-855-896-7433 or pnr@twosides.info, or visit the Two Sides U.S. website at www.twosides.us.