Sappi Fine Paper North America's eQ Journal 004: Taking the Guilt Out of Paper Sets the Facts Straight
This edition of eQ Journal presents how sustainable forestry protects air and water quality, supports biodiversity of plants and wildlife and results in healthier forests.
4.28.2012
April 3, 2012
Sappi
Fine Paper North America today announced the release of eQ Journal 004, an in-depth,
myth-busting look at sustainable forestry. Grounded in facts and science, this
edition of eQ Journal presents how sustainable forestry protects
air and water quality, supports biodiversity of plants and wildlife and results
in healthier forests.
This edition also challenges the assumption that the best
thing for a forest is to leave it in its natural state. It illustrates that in
fact, sustainable forest management creates biodiversity in age classes which
helps support a wide variety of bird and animal species, as well as the
long-term vitality of the forest. To examine the true benefits of a
well-managed forest, eQ Journal 004 draws on thought-provoking
expertise from Sappi foresters, an academician, a conservationist and a
third-generation logger. This edition also shares insights from Hans Wegner,
chief sustainability officer of National Geographic Society, regarding how his
organization is supporting sustainable forestry.
"As a global leader in the forest products industry, we
want consumers to understand the environmental, social and economic benefits of
working forests," said Laura Thompson, Ph.D., director of technical
marketing and sustainable development, Sappi Fine Paper North America.
"Sustainable forest management practices are utilized to help deliver on
society's demands for wood products while preserving forest health and
biodiversity," added Thompson.
eQ
Journal 004 also reveals details about Sappi's best practices at
its mills in Cloquet, Minn. and Skowhegan, Maine, including routine visits to
harvest sites to ensure plans comply with Best Management Practices- criteria
essential to securing chain of custody certification for the company's
products. To learn more about sustainable forestry initiatives at Sappi's
Cloquet Mill, watch "Taking the Guilt out of
Paper."
The
current and past editions of eQ Journal are available online
through Sappi's eQ microsite, home to the latest
and most trusted information regarding sustainability in our industry. To
request a printed copy of eQ Journal 004, visit sappi@shore.net or
call 1-800-882-4332.
About
Sappi Fine Paper North America
Sappi Fine Paper North America, known for innovation and
quality, is a preeminent North American producer of coated fine and release
papers and market pulp headquartered in Boston, Massachusetts. Its coated fine
papers, with highly recognized brand names such as McCoy, Opus, Somerset and
Flo, are used in premium magazines, catalogs, books and high-end print
advertising. The company is also the world's leading supplier of release papers
for the automotive, fashion and engineered films industries, including the
globally recognized Ultracast brand. Sappi's release papers provide the surface
aesthetics for synthetic fabrics used in footwear, clothing, upholstery and
accessories, as well as the textures for decorative laminates found in
kitchens, baths, flooring and other decorative surfaces. An integrated pulp and
paper producer, with state-of-the-art pulp mills, Sappi is the third largest
seller of hardwood pulp in North America.
Sappi Fine Paper North America is a subsidiary of Sappi
Limited, a global company headquartered in Johannesburg, South Africa, with
manufacturing operations on four continents in eight countries, sales offices
in 35 countries, and customers in over 100 countries around the world.
http://www.na.sappi.com/aboutus/news/2012-04-03
